Attract Visitors During COVID-19 with 3D Virtual Tours

With Ireland effectively going into lockdown and as we spend most of our time at home, attractions are using clever solutions to still attract thousands of visitors. Many of Ireland’s top tourist attractions such as the Guinness Storehouse and the Cliffs of Moher are utilising innovative tech-driven solutions such as 3D virtual tours to bring virtual footfall traffic to their space.

Combating Netflix binging and mindless social media scrolling, attractions can offer culture and education to anyone and everyone from the comfort and safety of their homes. Users can explore a truly immersive 3D walkthrough of museums, galleries, national parks, venues, exhibits and monuments through the power of Matterport.

Virtual tours can integrate Mattertags to any object or area within the space which can include facts & information, videos, presentations, sound bites and even GIFs, all of which allow users to learn as they travel through the space virtually.

With current restrictions looking likely to be extended by our Taoisheach, Leo Varadkar, it is highly unlikely the return to normality will be happening anytime soon. So now is the perfect time for Irish attractions to start offering 3D virtual tours.

Guinness Storehouse’s New €20m Gravity Bar – Dublin, Ireland

Akin to the adjacent original Gravity Bar, the new extension has 50 panels of ground-to-ceiling glass with inlaid inscriptions of stats and points of interest from the city skyline.

The expansion doubles the size of the tourist attraction with 360-degree views of Dublin City expanding from the Dublin Mountains all the way out to Howth Head.

The 3D tour below is completely computer generated by 3D Design Bureau using 360-degree interior CGIs and stitched together to create an immersive tour with amazing views. So real, you can almost taste the pints.

A fun fact to bear in mind while you’re taking the tour; it would take 110,000 pints of stout to fill the new Gravity Bar.

Take the tour:

Interior CGI of the Guinness Storehouse's new €20m Gravity Bar
Interior CGI of the Guinness Storehouse’s new €20m Gravity Bar

The Cliffs of Moher – Clare, Ireland.

Heading to the West of Ireland, the Cliffs of Moher attract more than 1 million visitors each year. Along the famous Wild Atlantic Way, the cliffs offer sweeping panoramic views at a height of 214m (702 feet) making them one of the tallest cliffs in Europe.

The 3D virtual tour below offers users breath-taking views from various standpoints across the Cliffs and from the adjacent O’Brien’s Tower.

While it may not live up to experiencing the fresh Atlantic sea air, it comes pretty close considering you’ll be viewing through a screen or VR headset.

Take the tour:

The Cliffs of Moher 3D virtual tour.
3D Virtual Tour Credit: Clare County council

Athy Heritage Centre-Shackleton Museum – Kildare, Ireland

Celebrating the lives and achievements of the town and the local area, Athy Heritage Centre features the only permanent exhibition on Ernest Shackleton, an Irish explorer who led three expeditions to the Antarctic.

The original sledge and harness from the expeditions are on display, along with a model of the Endurance, Shackleton’s triple mast barquentine that sailed on the legendary 1914 Imperial Trans-Antarctic Expedition. Visitors can also watch video footage captured by Frank Hurley, who served as the official photographer for the Antarctic expeditions.

Take the tour:

3D Virtual Tour Credit: Contemporary Photography

Do more with 3D Virtual Tours

  • Full 360-degree tour of your visitor attraction.
  • Automatically generate guided video tours that highlight the attributes of your space.
  • Embed in-tour tags with annotations and media.
  • Produce 4K HD photos generated from the tour.
  • Create a 3D digital twin model for you
  • Share on social media sites easily, such as Facebook, Instagram, and YouTube.
  • Attract more viewers by giving them the most complete representation of your attraction and build interest for re-opening.

A Digital Twin

Digitise and view your space or setting from multiple angles, build functionality on top of it, get accurate measurements, and more. With a single scan, you can automatically create 3D walk-throughs, 4K print quality photos, schematic floor plans, OBJ files, point clouds, videos, and other media.

In-Tour Tags:
Embed annotations and media in your digital twin to highlight key features of your attraction.

HD Photos:
4K print quality photography automatically generated; or choose your own.

Guided Tours:
Automatically generate video tours that highlight the attributes of your space.

Floor Plans:
Generate schematic floor plans of your attraction with the push of a button.

Measurements:
Measure any aspect of your space, such as walls, windows and more.

MatterPak:
A bundle of digital assets you can download, edit, and import into 3rd party programs.